Soft Goods, Hard Truths

Printing the Collapse: First Impressions from the ‘I Survived’ Test Runs

Printing the Collapse: First Impressions from t...

We took our first design from idea to ink — printing the “I Survived ___ and All I Got Was This T-Shirt” concept by hand at a local makerspace. The...

Printing the Collapse: First Impressions from t...

We took our first design from idea to ink — printing the “I Survived ___ and All I Got Was This T-Shirt” concept by hand at a local makerspace. The...

Misread, White & Blue: The DOGE Hat Incident

Misread, White & Blue: The DOGE Hat Incident

Got my hands on some Faux Threads samples and decided to do what any responsible brand founder-slash-chaos agent would do: run a little IRL market research. I threw on the...

Misread, White & Blue: The DOGE Hat Incident

Got my hands on some Faux Threads samples and decided to do what any responsible brand founder-slash-chaos agent would do: run a little IRL market research. I threw on the...